A featured article of CIO magazine\u2019s February issue!<\/p>\n\n\n\n
APM is a must not an option.<\/p>\n\n\n\n
APM becomes an indispensable IT infrastructure to achieve consumer satisfaction.<\/p>\n\n\n\n
In the past, most companies considered application performance management (APM) as a database performance management (DBMS). However, people gradually ask the needs of APM which monitors WAS (Web Application Server) and even response time of end user PC not just want to monitor DB. Therefore, the APM market has evolved dramatically. Currently, APM industry started to cover ERP area and it will gradually grow as it becomes an essential infrastructure of IT industry.<\/p>\n\n\n\n
Reported by Ho-chon, Ahn hc_an@ciokorea.com<\/p>\n\n\n\n
1. Why APM? 2. Market trend of APM 3. User\u2019s feedback and case study<\/p>\n\n\n\n
1. Why APM?<\/p>\n\n\n\n
Reduce the Time of Error Determination and Recovery<\/p>\n\n\n\n
The terminology of APM (Application Performance Management) is well-known to people 3-4 years ago. As IT environment of enterprise business has changed into J2EE \/web services, people started to have an attention to APM which has close relationship with consumer satisfaction. As a result, APM business has grown dramatically. Today\u2019s business environment is e-business oriented so IT infrastructure is getting complicated. That\u2019s why companies tend to invest a lot of money and human resources in IT infrastructure in order to optimize IT infra and consistently maintain services. Despite of those efforts, companies do not manage the infrastructure effectively because increasing data and system complexity trigger delayed service response time and performance problem. It is difficult to detect the root cause of performance problem because the problem occurs usually in internal side of complicate application under multi-layered environment with WS, WAS, DBMS, and so on. To reduce the time of application problem determination and recovery is closely related with company\u2019s competitiveness. Therefore, the importance of APM is highly emphasized in mission-critical industry.<\/p>\n\n\n\n
Market Segmentation of APM<\/p>\n\n\n\n
APM market has evolved usually focusing on DB and WAS but now, it even covers end-user service, consulting and other system part such as ERP. If such areas are included in APM market, the market size of APM will be reached at 1 billion dollars. Then, why experts segment APM market into multi-level?<\/p>\n\n\n\n
Director of KWISE, APM solution provider, Jin-mock, Kim explained about market background. He said \u201cAfter mid 90s, APM tool has developed in DB monitoring area and the solution focused on end-user response time monitoring in the early of 2000. Recently, J2EE monitoring solution has emerged. After system level solution has provided, APM tool also provided upon different level. System level has evolved from 2 levels of DB and end user service into 3 levels (including WAS). According to such trend, various solution for each level appeared in the market and APM tool was also developed for each level. Naturally, APM solution has divided based on the time of launching and monitoring target.
2. Market Trend of APM
Rapid Progress of Korean Vendors
Tree years ago, a leader of APM business was foreign vendor such as Wily and Symantec. They also emphasized the importance of APM. A vice director of HP Korea, Sang-mi, Ahn said \u201cMercury and BMC announced CMDB and BSM strategy and tried to find out application problem and error in service level. Most system error usually occurs in application so people notice the needs of APM. Most popular APM solution was Wily Introscope in home and abroad until the early of 2000. Along Wily, Symantec and compuware also supplied APM solution. However, market trend of APM has rapidly changed in 2005. JenniferSoft established in 2005 surpasses foreign vendors and other Korean domestic vendors such as Tmaxsoft, Baseware, IPMS, etc jumped into the APM business. In terms of EUS (End User Service) monitoring solution, foreign IT developing company, Compuware and Korean company, Baseware are competing fiercely. However, many Korean companies overtakes foreign global companies in WAS and DBMS area.<\/p>\n\n\n\n
Competitiveness in Low Price and Customizing Service<\/p>\n\n\n\n
Then, why Korean S\/W vendors occupy Korean APM industry? It is because of IT environment and price competitiveness. At first, domestic company acquires cutting-edge technology in J2EE (WAS) industry. As internet service has widely spread in Korea, many Java developers educated. Another factor is that Java language is developed latest so Korean Java developers can improve their technology. Comparing to H\/W, DB and Network, there was enough ime to develop the technology. In WAS industry, Korean developers continuously study the technology so Korean vendors can have competitive edge. They also provide high-level of customizing service to customers unlike foreign companies. Low price policy is another competitiveness of Korean APM solution. In case of DBMA, foreign solution has already lost price competitiveness. When we classify APM functions in DB into two categories, they are error monitoring for prevention and performance tuning. In terms of performance tuning, the quality of foreign solution is high. However, Korean solution is more powerful in terms of monitoring function.<\/p>\n\n\n\n
Spreading into Non-banking Sector<\/p>\n\n\n\n
The largest APM solution provider is JenniferSoft in Korea. It was established in 2005 and has overtaken Wily in a very short period of time and finally became the leader of APM industry. CEO of JenniferSoft, Won-young, Lee said \u201cCurrently, it\u2019s very difficult to find out foreign APM solution in Korean market. From last year, major SI companies suggest APM solution when they hand on RFP and such market trend will be continued.\u201d He added \u201cConsumers prefers point solution which satisfies their needs. APM solution should have powerful monitoring function and easy to use for working level group, usually engineers. If the solution has only too many functions, user would not use it. To vitalize APM industry more, vendors should develop simple and point solution. APM solution is disseminating throughout banking area, government and university. In the potential sector is manufacturing area which has a lot of big corporations instead of communication industry. Mr. Lee also said \u201cNon-banking sector is also potential market to us. Now, APM is considered as an one of the most essential infrastructure in IT industry.\u201d He thinks current APM market is booming.<\/p>\n\n\n\n
Pursuing Unique Value<\/p>\n\n\n\n
Like above-mentioned, the success factor of Korean solution is customizing service and price competitiveness. And foreign solution doesn\u2019t provide intuitive graphic dashboard and give heavy load on the system. Of course, it is difficult to install. However, foreign vendors point out different and unique value. Vice director of HP, Sang-mi, Ahn said \u201cWe think APM market is niche market. It is good sign domestic Korean vendors are growing in the niche market. However, HP focuses on another level of value.\u201d She also said \u201cAPM is a small part of IT business and we need to focus on larger scale of business value. And needs of APM is increasing. However, performance problem should be solved with a broad point of view, not just focusing on simple cause.\u201d Therefore, he emphasized BSM (Business Service Management) concept. BSM covers business service, application and business mapping part not just infra and application management. She pointed out \u201cWhen we hand on RFP, engineers complain it is very difficult to integrate and evaluate the performance result because there are so many solutions per each task. Therefore, we will focus on the strategy throughout all levels of enterprise business.<\/p>\n\n\n\n
(figure ? Performance management suggested by HP.ppt)<\/p>\n\n\n\n
Competition is getting fierce<\/p>\n\n\n\n
Compuware\u2019s Vantage and Baseware\u2019s SoundBPM will compete in EUS industry and JenniferSoft\u2019s Jennifer and Tmaxsoft\u2019s Sysmaster will lead the WAS industry in the APM market of 2008. In addition, KWISE\u2019s Pharos is also targeting WAS market. In DBMS market, Ex-em Maxgage, IPMS\u2019s DB Wind will compete. APM is evolving as an end-to end solution covering DB, WAS and even ERP solution. Jin-mock, Kim, director of KWISE said \u201cAPM solution helps to improve application quality and it is considered as a must not an option I web-based IT environment.\u201d And \u201cTo provide seamless service to customer, companies will have to adopt APM solution.\u201d<\/p>\n\n\n\n
3. User Feedback\/ Case Study<\/p>\n\n\n\n
[Industry : Manufacure] [Solution : KWISE\u2019s Paros] [Applying part : EUS, WAS]<\/p>\n\n\n\n
\u201cA manufacturer\u201d was using Symantec\u2019s i3 and KWISE\u2019s Paros at the same time. However, as internal needs for real-time monitoring increasing, the company adopted Paros to achiever system stability An engineer of \u201cA\u201d manufacturer said \u201cThe existing solution didn\u2019t provide enough real-time monitoring function but analyzes problem through historical data. However, Paros enables to monitor the data in real-time. We adopted Paros 4 months ago and during the period, many performance problems have monitored. There are several company sites in our company and Paros monitors such numerous sites through integrate dashboard. Therefore we saved working hours effectively.\u201d He added \u201cParos has competitiveness in terms of price and function as well as technical support and consulting service.\u201d<\/p>\n\n\n\n
[Industry : Finance] [Solution : JenniferSoft\u2019s Jennifer] [Applying Part : WAS]<\/p>\n\n\n\n
\u201cB\u201d financial company adopted Jennifer two years ago. An engineer said \u201cJVM in WAS considered as a kind of black box in the airplane. We used ineffective way to monitor log or port. Due to such difficulties, we adopted \u2018Jennifer\u201d. He added \u201cWhen we had a BMT, there were many solutions having various functions, but they give heavy load on our system.\u201d Currently, \u201cB\u201d financial company uses Jennifer\u2019s PLC (Peak Load Control) function very effectively. PLC function monitors bad response time due to the performance problem in application and sudden increase number of applications. An officer of the company emphasized that Jennifer prevents WAS system down by crating a separated load monitoring dashboard. He said \u201cIf we didn\u2019t adopt Jennifer, it would be very difficult to find out the root cause of the problem. We achieved system stability than system improvement.\u201d He added \u201cWe separated our server based on each task, but can detect problem intuitively because Jennifer provides an integrate dashboard. Even my CIO, not an engineer monitors and analyzes performance problem due to Jennifer\u2019s readability.<\/p>\n","protected":false},"excerpt":{"rendered":"A featured article of CIO magazine\u2019s February issue! APM is a must not an option. APM becomes an indispensable IT…","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79,139],"tags":[40,86,87,39,44],"class_list":["post-699","post","type-post","status-publish","format-standard","hentry","category-report","category-report-blog","tag-apm","tag-application-monitoring","tag-cio-magazine","tag-jennifer","tag-jennifersoft"],"acf":[],"_links":{"self":[{"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/posts\/699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/comments?post=699"}],"version-history":[{"count":2,"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/posts\/699\/revisions"}],"predecessor-version":[{"id":1604,"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/posts\/699\/revisions\/1604"}],"wp:attachment":[{"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/media?parent=699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/categories?post=699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jennifersoft.com\/en\/wp-json\/wp\/v2\/tags?post=699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}